Online Features Double Game Sales, Wii Trails...

[Gikoku]

Online Features Double Game Sales, Wii Trails...

Microsoft Xbox Team
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Xbox Live

"Developers who are not embracing online opportunities to a greater level are leaving money on the table" - Geoffrey Zatkin

According to a new report published on Thursday, video games with online components such as Xbox Live bring in twice the revenue as those played offline.

"Developers who are not embracing online opportunities to a greater level are leaving money on the table," said Geoffrey Zatkin, president of Electronic Entertainment Design and Research.

The study, which examined more than 400 games for Xbox 360, PS3, and Wii through June 1, found that titles supporting online multiplayer bring in twice the amount of sales than those without. Even games with minimal online support tend to make almost 25 percent more revenue than offline games.

Additionally, the report established that 77 percent of Xbox 360 games incorporate online functionality, followed by 67 percent of PS3 titles and just 2 percent of Wii games despite the latter console being the most commercially successful of late.

 

[Dark Drakan]

Re: Online Features Double Game Sales, Wii Trails...

This is something that should have been noticed a while ago and im glad that someone has realised the potential of online capabilities. Not all of us want to play online deathmatch etc but having the choices of Co-Op, Deathmatch and downloadable content etc will boost sales no end and good its been realised.

 

[Orpheus Lupus]

Re: Online Features Double Game Sales, Wii Trails...

The funny thing I recently realized was that I actually almost never play online anymore. I just can't stand the random idiots I run into all the bloody time that I'm trying to avoid, you know, by blowing steam off playing a game.

 

[Dark Drakan]

Re: Online Features Double Game Sales, Wii Trails...

The funny thing I recently realized was that I actually almost never play online anymore. I just can't stand the random idiots I run into all the bloody time that I'm trying to avoid, you know, by blowing steam off playing a game.

I prefer to play games with people i know or have spoken to for a while to save situations like that.

 

[Orpheus Lupus]

Re: Online Features Double Game Sales, Wii Trails...

Same, it's just that the problem is it means that I don't find that much of an advantage to Live other than downloadable content being situated in one easy to find place >_<"